The identity of the outrageously popular Ryder Cup Cigar Guy is finally revealed
'Today' reveals the man behind the internet sensation known as "Cigar Guy." This cigar chomping, turban-wearing fan's meteoric rise to fame began when he was photographed at the Ryder Cup, standing in the gallery behind Tiger Woods.

Stealing the spotlight from Tiger, the highly conspicuous fan was dubbed "Cigar Guy" online. Almost immediately, social networking sites began holding photo contests featuring his face.

Since his Ryder Cup debut, Cigar Guy's face has gone viral. His famous mug has been doctored into an incredible number of historic sports and pop-culture photos, including Beatles album covers. "Bloggers, even respected newspapers, have portrayed Cigar Guy winning titles, ruining baseball games, guarding our freedom, watching history," reports 'Today.'

As it turns out, the man behind the meme is none other than 30-year-old Rupesh Shingadia from South London. He reportedly wore the getup as a tribute to Spanish golfer Miguel Angel Jimenez. Now, his face has become part of internet meme history.